Category: edenred news
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Edenred Rebranding Story at Digital People (Find out the story behind rebranding)
A brand is not just an identity; it is a story that constantly narrates itself to the audience. Here’s the story of Edenred Rebranding! Edenred started its operations in India in 1997. A fusion of two words Eden and Red where E stands for Entrepreneurial, D stands for Differentiated and En stands for Ensemble, it…
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A World Leader in Expense Management – Edenred
Edenred becomes a world leader in expense management · As part of its Fast Forward strategic plan, Edenred is increasing its stake in UTA to 51% by exercising its call option on 17% of the company’s capital. Already number one in Latin America, Edenred is pursuing its growth in the corporate vehicle fleet management market by…